WHO WE ARE

At Infernozilla, we take great pride in helping over 200 phenomenal games and studios. Some of these include titles such as Escape from Tarkov, Ready or Not, Soulstone Survivors, Deceit, and Walkabout Mini Golf.

Operating out of Dallas, Texas since 2016, we’ve grown into a global team with decades of combined experience. We understand nuance and have worked with all types of games, from FPS to strategy and VR. For solo indie developers to studios of 100+ employees, our team brings the heat, sparks, and passion. Your success is our success! 

As passionate gamers and industry experts, we commit to exceptional service—from building superfan communities for your game or making waves on social media and grassroots marketing.

OUR SERVICES

Community Management

Have a growing community or hoping for that boom to happen? We’ve got you covered! Our team handles the daily management of all community platforms. This includes Discord, Steam, Reddit, and more. We focus on creating and hosting engaging online events. These events can range from closed betas to game festivals, giveaways, and more. They help keep your community excited and involved. In addition, we build dedicated fans into volunteer staff. These volunteers act as a bridge between developers and players. Whether it’s managing crisis situations like negative reviews or keeping the excitement alive with fresh content, we’ve done it all!

Social Media Management

We’ve got you covered for all your social media needs! Our team manages platforms like Facebook, Twitter, Instagram, TikTok, and more. We handle everything—from responding on social media to curating and publishing engaging content. Our team also stays on top of the latest trends. This ensures that your social presence remains relevant and dynamic. We create tailored social media calendars. These calendars help us map out consistent and strategic content for maximum engagement. Whether we’re handling fan DMs, organizing social campaigns, or leveraging trending topics, we keep your brand active and visible. Our goal is simple: we connect with your audience, foster a loyal community, and ensure steady growth for your online presence.

Marketing

We get it—marketing can be a real pain. It can be frustrating when it's outside your usual wheelhouse. The choices can feel countless. But, a great game without an audience is no game at all. That's where we come in. We build and customize your marketing plan based on your budget, timeline, and unique qualities. Forget the one-size-fits-all approach! A grassroots marketing approach ensures you attract the right audience for your game. We also promote your game through press, influencer (paid and organic) or through media buying.

Limited or Full Customer Support

Our focus is on elevating your game through community and social media management. So, customer support isn't in our usual lineup. Technical and support issues? Implementing ticket systems? Creating issue-tracking sticky notes through our community management services? We can help! This is, however, on a case-by-case basis. What if you end up with a large audience and lots of tickets? We’ll help you assign and manage trained live or offline support agents. This includes building support structures and appointing center managers.

Crowd Localization

Traditional localization services can work fine, but they tend to get expensive. Plus, they are often handled by non gamers, which can lead to misunderstandings in terminology and culture. Forget non gamers, gamers too. What if your most loyal fans translated your game? At Infernozilla, we use your community to translate your game into your most popular languages.Keep in mind, this approach needs community. It works best with games that have an existing sizable, engaged audience willing to go the extra mile. We know how to do it effectively, and we don’t get paid until you get results.

Publishing

To provide top-quality service, we are selective about clients, especially for publishing agreements. But, we have made exceptions for specific projects, offering full publishing services. Our operations differ from traditional publishing companies. We only take on a few projects each year. If this sounds like what you're looking for, pitch us your game!

Website Design & Development

Our website is proof of our work, and we are proud of it! Love what you see here, and you fancy something of this caliber without breaking the bank? Allow us to exceed your expectations! We do not get paid until you love the design and the development begins. Allow us to bring our web design, development, and marketing expertise to your favor.

Consultation, Coaching, and Miscellaneous

In addition to our standard services, we offer plenty of other options. Sometimes, instead of a "done-for-you" package, you might want a bit of guidance. Don't worry—we've got you covered. We provide regular weekly meetings and training sessions in the areas where we can help you the most. Or, if you're looking for something specific that we haven’t mentioned, reach out! Worst-case scenario, you'll make some new friends in the industry.

Our Clients

Testimonials

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"Walkabout Mini Golf started as a solo project back in 2020, and the growth of the game and the growth of the team wouldn't of been possible without that early support of Infernozilla for the first year and a half. They really helped establish and grow the community, and cultivate the vibe as one of the most positive places in VR. Everything from Community Management, Social Media, Special Promotions, Influencer Outreach and graphic design - they handled day in and day out, in being really responsive and really helped teach us a lot on how to cultivate a community."

David Wyatt Head of Communications & Business Strategy - Mighty Coconut, Walkabout Mini Golf
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Awards

Awards

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Logo for the Hermes Creative Awards. The word

6 Platinum, 6 Gold

Logo for the NYX Awards. On the left, there is an artistic depiction of a woman draped in cloth, with an eagle perched on her shoulder, symbolizing wisdom and power. To the right of this figure, the text

6 Grand, 8 Gold, 3 Silver

Logo for the MUSE Creative Awards. On the left, there is a stylized triangular illustration of a woman's face with flowing hair, exuding an artistic and classical aesthetic. The right side contains the word

4 Platinum, 12 Gold

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Blog

Blogs

Digital Footprint blog header

What kind of digital footprint do you have?

Publish date: April 21, 2022

Today’s gamers are showing more interest in connecting online with each other than ever before. They're eager to share their thoughts on social media and actively search for similar content. They want to engage with games and media that reflect their interests. Gamers also want to know what others are playing, shared tastes, and what they think about certain games. It’s important to understand the value of your game’s digital footprint, as well as maintaining a strong social media presence in the video games industry.

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why you should hire marketing agency banner

Why You Should Hire a Marketing Agency for Your Game in 2025

Publish date: February 21, 2025

2025 is shaping up to be a landmark year for video games, but it’s also a beast of a marketing landscape. With the industry projected to reach US$522.50 billion in 2025, standing out has never been more challenging. The TikTok ban is shaking up short-form video, Meta is changing its content policies, and emerging platforms like Bluesky are gaining traction. Getting your game noticed can feel like taking on Malenia without summons. But here’s the good news: you don’t have to go it alone. A marketing agency can be the co-op partner you need to turn challenges into opportunities and big wins. Here’s why.

Read More
Marvel rivals banner

​Marvel Rivals: What Keeps the Marvel Universe Spinning

Publish date: February 14, 2025

When Marvel announced Marvel Rivals, it seemed like just another tie-in—a flashy but forgettable addition to Marvel’s vast gaming history. But instead, it’s shaping up to be one of the most strategic transmedia moves Marvel has ever made.

Read More
why you should hire marketing agency banner

Why You Should Hire a Marketing Agency for Your Game in 2025

Publish date: February 21, 2025

2025 is shaping up to be a landmark year for video games, but it’s also a beast of a marketing landscape. With the industry projected to reach US$522.50 billion in 2025, standing out has never been more challenging. The TikTok ban is shaking up short-form video, Meta is changing its content policies, and emerging platforms like Bluesky are gaining traction. Getting your game noticed can feel like taking on Malenia without summons. But here’s the good news: you don’t have to go it alone. A marketing agency can be the co-op partner you need to turn challenges into opportunities and big wins. Here’s why.

Read More
Marvel rivals banner

​Marvel Rivals: What Keeps the Marvel Universe Spinning

Publish date: February 14, 2025

When Marvel announced Marvel Rivals, it seemed like just another tie-in—a flashy but forgettable addition to Marvel’s vast gaming history. But instead, it’s shaping up to be one of the most strategic transmedia moves Marvel has ever made.

Read More
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